
LIVE EVENT | APRIL 22, 2026 | 12:30 P.M. ET
Meta performance plateaued despite higher spend and more creative? For health and wellness brands, where the stakes are higher than almost every other category, that’s an especially painful place to be stuck.
But you’re not alone. Meta rebuilt their ads platform from the ground up, making the old playbook obsolete. So we’re sharing the new one.
Join experts from Ready Set and Meta as we break down the 3-pillar system we use to drive profitable growth for scaling health, wellness, and telehealth brands.
WHAT YOU'LL LEARN
- Why Meta's rebuilt ad platform rewards systems over tactics
- The 3-pillar framework we use to scale creative profitably
- Actionable strategies from the health & wellness brands that are pulling ahead
SPEAKERS

Sam Makalou
Co-Founder & CEO
Ready Set

Liza Lansing
Agency Partner
Meta
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